The world's top selling hybrid vehicle gets a redesign for 2010. At first glance, the new Prius looks a lot like the previous model. But, according to reports filed from the North American International Auto Show now underway in Detroit, they cosmetic changes may be subtle but less visible changes are not. And, those changes result in less weight, more power, and even better fuel efficiency. How does 0-60 in 9.8 and 50 mgp sound? Pricing has not yet been announced. With all of the R&D that went into creating the new technology (100 new patents), I would normally expect a price bump. But, with the global economic crisis pushing sales down the drain, that could be risky.
Word on the street is that despite what some would call brisk sales of Priuses in recent years, Toyota does not make money on the model. The company is said to be developing a dedicated Prius-sibling for the upscale Lexus lineup which would distribute costs over another model. From what I've seen of the Lexus HS250, it's a hottie. Far more attractive than the Prius. Judge for yourself below. The question is, will it be worth the likely markup becuase it's a Lexus?
Oh, Good Evening!
Lexus' Luxury Hybrid
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